From Marketing to Insurance: How Wil Somerville Built Buena Vista Insurance Around Trust, Relationships, and Service

Helping Individuals, Families, and Businesses Protect What Matters Most

8 Minute Read

TL;DR

Wil Somerville, MBA, is the owner of Buena Vista Insurance Brokers and a licensed insurance professional serving individuals, families, and businesses throughout Florida. With a background in real estate, marketing, and insurance, Wil focuses on helping clients make informed decisions about health, life, property, casualty, and business insurance while building long-term relationships rooted in trust and service.

Key Takeaways

  • Wil Somerville combines marketing expertise with insurance knowledge to help clients make informed decisions.
  • Buena Vista Insurance Brokers specializes in personalized insurance consultations rather than one-size-fits-all solutions.
  • Wil holds both Florida 2-15 and 2-20 insurance licenses.
  • Clients benefit from working with an independent insurance professional who can evaluate multiple options.
  • The company’s mission centers on protecting families, businesses, and future generations.
  • Education and personal service remain at the core of Buena Vista Insurance Brokers.
  • Insurance planning can be an important part of preserving wealth and creating a lasting legacy.

Who This Article Is For

  • Individuals seeking health insurance
  • Families planning for the future
  • Business owners
  • Employers seeking group benefits
  • Homeowners
  • Vehicle owners
  • Professionals looking for personalized insurance guidance

Primary Question

Who is Wil Somerville and how does Buena Vista Insurance Brokers help clients protect their financial future?

Direct Answer

Wil Somerville is the owner of Buena Vista Insurance Brokers and a licensed insurance professional serving individuals, families, and businesses throughout Florida. Through personalized consultations and access to multiple insurance solutions, he helps clients protect their assets, manage risk, and create long-term financial security.

Table of Contents

For Wil Somerville, insurance is about far more than policies and premiums. It is about helping people protect what they have worked hard to build.

Based in Miami, Florida, Wil is driven by a mission to help individuals, families, businesses, and employees grow wealth, protect loved ones, and leave a legacy for future generations. His professional philosophy is anchored in trust, compassion, education, and service.

As the owner of Buena Vista Insurance Brokers, Wil works closely with clients to understand their goals before recommending solutions. Rather than focusing on transactions, he focuses on relationships.

Wil’s entrepreneurial journey began long before entering the insurance industry.

His father was a real estate developer, which inspired his early interest in business and development. During his college years, Wil completed an internship with a real estate developer in Los Angeles, gaining firsthand exposure to the industry.

After returning to South Florida, he worked with Keyes and continued pursuing opportunities within the real estate sector. However, a position with a marketing company serving insurance organizations introduced him to a new industry.

For approximately 15 years, Wil built experience in marketing and business development while working closely with insurance professionals. Over time, he developed a deep appreciation for the role insurance plays in protecting families, businesses, and financial futures.

That experience eventually led him to establish Buena Vista Insurance Brokers.

Buena Vista Insurance Brokers was built on a simple principle: help people make informed decisions.

The company focuses on providing personal consultations that eliminate confusion and simplify the insurance selection process.

Rather than forcing consumers to navigate endless online searches and sales calls, Buena Vista Insurance Brokers provides direct guidance tailored to each client’s situation.

Areas of focus include:

  • Individual Health Insurance
  • Group Health Insurance
  • Life Insurance
  • Home Insurance
  • Auto Insurance
  • Commercial Insurance
  • Business Insurance Solutions
  • Risk Management Strategies

The firm’s objective is to provide “La Buena Vista”—the good view—when helping clients evaluate risk and coverage options.

Wil holds two important Florida insurance licenses.

Florida 2-15 License

This license allows him to assist clients with:

  • Life Insurance
  • Health Insurance
  • Disability Insurance
  • Long-Term Care Insurance
  • Fixed Annuities
  • Variable Annuities

Florida 2-20 License

This license authorizes him to provide:

  • Homeowners Insurance
  • Auto Insurance
  • Commercial Insurance
  • Property Insurance
  • Liability Insurance
  • Business Insurance Solutions

These licenses allow Wil to serve both personal and commercial clients across multiple insurance categories.

One of Wil’s greatest strengths is his ability to understand that every client faces different circumstances.

A growing family has different concerns than a business owner. Likewise, a professional planning retirement requires different solutions than someone purchasing insurance for the first time.

By focusing on education and personalized consultation, Wil helps clients evaluate factors such as:

  • Cost
  • Coverage
  • Network Access
  • Long-Term Financial Goals
  • Risk Exposure
  • Family Protection

This consultative approach helps clients make informed decisions based on their unique needs.

Featured Insight Box

Insurance works best when it is proactive, not reactive. The right strategy can help protect income, assets, loved ones, and long-term financial goals before unexpected events occur.

Pull Quote

“The best insurance conversation isn’t about policies—it’s about protecting the people and goals that matter most.”

Wil Somerville combines decades of experience in business development, marketing, and insurance to help individuals, families, and businesses make informed insurance decisions. Through Buena Vista Insurance Brokers, he offers personalized guidance designed to protect assets, manage risk, and support long-term financial goals while emphasizing trust, education, and service.

Is Wil Somerville a captive insurance agent?

No. While Wil is a licensed insurance agent associated with New York Life, he is not limited exclusively to one carrier through Buena Vista Insurance Brokers and can help clients evaluate appropriate options based on their needs.

What types of insurance does Buena Vista Insurance Brokers offer?

The firm provides access to health insurance, life insurance, group benefits, auto insurance, homeowners insurance, commercial insurance, and business insurance solutions.

What is a Florida 2-15 license?

A Florida 2-15 license authorizes the sale of life insurance, health insurance, disability insurance, long-term care insurance, and annuity products.

What is a Florida 2-20 license?

A Florida 2-20 license authorizes the sale of property and casualty insurance products, including auto, homeowners, liability, and commercial insurance.

Where is Buena Vista Insurance Brokers located?

Buena Vista Insurance Brokers is located at 777 Brickell Avenue, Suite 1370, Miami, Florida 33131.

“An investment in knowledge pays the best interest.” — Benjamin Franklin

This quote reflects Wil’s approach to insurance. Educated consumers make better decisions, and informed planning often leads to stronger financial outcomes and greater peace of mind.

Insurance is ultimately about protecting people, opportunities, and futures. Through Buena Vista Insurance Brokers, Wil Somerville helps individuals, families, and businesses navigate complex insurance decisions with clarity, professionalism, and a commitment to long-term relationships built on trust.

If you’re evaluating health, life, personal, or commercial insurance options, contact Buena Vista Insurance Brokers for a personalized consultation.

Phone: (305) 528-8147

Email: info@buenavistainsurancebroker.com

Office:
777 Brickell Avenue, Suite 1370
Miami, Florida 33131

Industry Disclaimer

Insurance products, features, and availability vary by carrier, policy, and state. Coverage is subject to underwriting approval and policy terms. This article is intended for informational purposes only and should not be considered legal, tax, accounting, or financial advice. Consult qualified professionals regarding your specific situation.

Neither New York Life Insurance Company nor its agents provide legal, tax, or accounting advice. Consult your own advisors before making financial decisions.

Wil Somerville, MBA
Owner Agent
Buena Vista Insurance Brokers

Wil Somerville is an experienced insurance professional serving individuals, families, and businesses throughout Florida. With a background spanning real estate, marketing, and insurance, he is committed to helping clients protect their assets, manage risk, and build long-term financial security.

Website: www.buenavistainsurance.com

Phone: (305) 528-8147

Email: info@buenavistainsurancebroker.com

 

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